Global Nutrition Leader Brings Science-Backed Performance Fuel to Celebrity Tennis Event
LOS ANGELES--(BUSINESS WIRE)-- Herbalife Ltd. (NYSE: HLF), a premier health and wellness company, community and platform, is proud to expand its commitment to sports nutrition and philanthropy as the first-ever Official Nutrition Sponsor of the 21st annual Desert Smash, the world’s most famous celebrity tennis event that brings together Hollywood and pro tennis for charity, returning March 3-4, 2025, to La Quinta Resort & Club in La Quinta, California. This year, the official event charity is WTA Foundation’s Global Women’s Health Fund, helping to provide critical nutrition programs for women and children worldwide.
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Herbalife to Fuel Desert Smash 2025 As First-Ever Nutrition Sponsor. (Graphic: Business Wire)
As the Official Nutrition Sponsor, Herbalife is thrilled to present an exclusive Nutrition Lounge at the event, offering guests a VIP experience with a selection of its quality, science-backed products. Attendees can enjoy refreshing mocktails made from Herbalife Aloe Concentrate Mango, Herbalife SKIN Collagen Beauty Booster, and Protein Shakes from the NSF Certified for Sport®* Herbalife24 line. Takeaway items, like protein-packed snacks and other nutrient-dense product samples, will also be available, providing delicious ways to help guests feel their best from the inside out during this exciting two-day event.
“Nutrition is essential to athlete performance, and as the first-ever Official Nutrition Sponsor of this event, Herbalife is proud to support an occasion that not only celebrates the tennis community but also raises funds for vital nutrition programs benefiting women and children,” said Luigi Gratton, MD, MPH, vice president of the Office of Health and Wellness for Herbalife. “Desert Smash has built a remarkable legacy over 21 years, and we’re honored to be part of an event that blends philanthropy, sports, and community.”
Desert Smash has been a hallmark event in the world of celebrity tennis for over two decades, raising millions for charitable causes. This year’s event will feature an impressive lineup of world-class tennis professionals and celebrities, including Naomi Osaka, Nick Kyrgios, Ons Jabeur, Aryna Sabalenka, Holger Rune, Mike & Bob Bryan, Jason Derulo, Mustard, Gavin Rossdale, Nicole Ari Parker, Yvonne Orji, Sam Asghari, Colton Underwood, among others.
“We are honored to partner with Herbalife as our first-ever Official Nutrition Sponsor,” said Ryan Macaulay, Founder of Desert Smash. “Herbalife is a globally recognized brand with a longstanding commitment to sports nutrition and supporting athletes around the world. Their involvement in Desert Smash speaks to the power of nutrition in driving positive change and falls in perfect alignment with our official event charity for this year.”
Herbalife’s partnership with Desert Smash underscores its long-standing dedication to supporting athletes at every level and highlighting the vital role of nutrition in athletic performance. As a global leader in sports nutrition, Herbalife backs some of the world’s most successful athletes and teams, from soccer legends to top tennis professionals. With over 150 athletes across a variety of sports trusting Herbalife for their nutritional needs, the company’s commitment to fueling greatness continues to drive the success of champions around the world.
For updates on Herbalife’s participation in Desert Smash 2025, follow @Herbalife, @HerbalifeUSA, and @DesertSmash on social media.
*Certified for Sport® is a registered trademark of NSF International.
About Herbalife Ltd.
Herbalife (NYSE: HLF) is a premier health and wellness company, community and platform that has been changing people's lives with great nutrition products and a business opportunity for its independent distributors since 1980. The Company offers science-backed products to consumers in more than 90 markets through entrepreneurial distributors who provide one-on-one coaching and a supportive community that inspires their customers to embrace a healthier, more active lifestyle to live their best life.
About Desert Smash
Desert Smash is an annual charity celebrity tennis event that has been bringing together Hollywood stars and professional tennis players since its inception in 2004. Held at the luxurious La Quinta Resort & Club, this high-energy event raises significant funds for various charitable causes, combining competitive matches with entertainment and VIP experiences. Over the years, Desert Smash has grown into a premier philanthropic event, drawing attention from media, brands, and fans worldwide while raising millions for impactful organizations. Mark your calendars for the next Desert Smash on March 3rd-4th, 2025.
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Media Contact:
Annabel Heydorn
213-765-6220
annabelh@herbalife.com
Source: Herbalife Ltd.
Released Feb 20, 2025 • 1:00pm EST